Never a Bland Moment
Yai’s Thai is a fast-growing line of salsas, relishes, and sauces featuring recipes from the co-founder’s fiery Yai (Thai for “grandma”). Their products are made with simple, clean ingredients and fresh Thai flavors combined with a bit of American soul. Since rebranding and launching this updated packaging (designed as a part of the team at Vermilion), the brand has seen over and 300% increase in points of distribution, 250% revenue increase and 400% increase in website traffic.